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Chillbies

Click or tap [MAKE SLAB] to create your custom slab. Apply your desired characteristics by selecting from the various options. Once selected, click or tap [POUR SLAB] to add the slab to the Communal Sidewalk. 

Concrete Advertising for Chillbies transforms typical sidewalk slabs into a canvas for permanent, low-cost OOH marketing. Because these slabs are rarely protected from the elements and often subject to high traffic, their environment can inject a sense of vernacular that differentiates each slab and ties product to location. There's no better way to be reminded that you need a pair of Chillbies than stomping on the ad in your cracked Crocs.